New generation comes to the mahogany wardrobe market or further widens

[ China Wardrobe ] Recently, according to the market survey of home stores, since August, the sales of furniture products of many mahogany wardrobes have risen against the trend, and prices have soared. At the same time, more and more post-80s consumers are slowly becoming buyers of mahogany furniture. For wardrobe companies, the mahogany wardrobe market is further broadened.

Mahogany furniture

New generation comes to the mahogany wardrobe market or further widens

Mahogany wardrobes are getting more and more like after 80s

“In the past, middle-aged and old people were willing to choose mahogany wardrobes, and few young people took the initiative. Now, there are many younger customers in their 20s and 30s.” The manager of the mahogany wardrobe store said truthfully. The reason why the 80s gradually became hot "Redwood" wardrobe, mainly because of the following points.

First of all, in addition to the factors of value preservation and value-adding, the finely crafted mahogany art is the perfect combination of tradition and modernity, nostalgia and fashion. The charm is vivid and elegant, and she is like a classic handed down, long-lasting, Never tired of it. Secondly, today's post-80s consumers have become more established families. For the general 80s, it can be said that the overall education level and cultivation have been greatly improved compared with the previous ones. The choice of wardrobes is definitely about taste.

Low-end mahogany wardrobe products most popular

Throughout the first half of the sales market, high-end mahogany wardrobe products are high in price and relatively small in sales. It can be seen that in the 80s after carrying the mortgage and car loan, the middle and low end mahogany wardrobes with higher cost performance are more preferred. Indeed, in contrast, after 80s, consumers reacted relatively flatly to high-end mahogany wardrobes. The main reason for this is determined by the economic level.

First, the price is high, and many of them earn their own money after 80 years, and they have certain economic abilities. However, most of them can only carry the price of those low-end mahogany, so they chose to buy and collect mahogany wardrobes. Second, many consumers said that they are not allowed to take the mahogany market and do not know whether it is worth the price. Like some stores, the red and red rosewood wardrobes of two to three hundred thousand yuan are hard to sell, and consumers are quite cautious.

In short, according to the current market situation, with the continuous innovation of mahogany wardrobes, more and more consumers are beginning to favor this traditionally colored furniture, and the focus on quality of life has become one of the main consumer groups.

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