Looking at the industry to seize the hotel furniture "big cake"

With the improvement of living standards, people pay more attention to the home living environment, especially in the home decoration, more to reflect their individual needs, which requires the furniture enterprises to continue to innovate and develop, making the entire market competitive. The environment is becoming increasingly fierce. From the point of view of mass consumption, it is more and more difficult to get a cup of soup in the furniture industry. Therefore, home furnishing companies are looking for ways to open up a new situation.

In fact, while the economic development and living standards have improved, although the competition for furniture companies has become more intense, it has also led to the rapid development of other industries, such as the hotel industry. Nowadays, the traffic is very developed, and the number of floating people between cities is huge every day, which has led to the rapid development of the hotel industry. The living environment of the hotel is the preferred accommodation condition, so you can see that the hotel furniture has entered the era of brand competition.

In 2012, the total output value of hotel supplies nationwide reached 1.6 trillion yuan, accounting for more than 40% of the country's total output value, ranking first in China. According to relevant department data, the Chinese furniture market has grown from a market size of 10 billion in 1990 to a market size of 780 billion in 2010. In the course of 20 years of development, the furniture market has become the fifth largest industry in China, and its market capacity has surpassed that of the household appliance industry. The average annual growth rate is 20%-30%. As one of the prominent teams in recent years, hotel furniture is also responding quickly to market demand.

In 2013, the report of the 18th National Congress put forward the concept of building “beautiful China”. It shows that energy conservation and emission reduction and the development of green economy will be the necessary guarantee for building “beautiful China”, and a new round of government-led large-scale investment construction, especially The urbanization infrastructure construction is accelerating, the government office environment continues to improve, the reform of the weak people's livelihood projects, the centralized release of affordable housing procurement projects, and hotel furniture become new development opportunities in the new market segment of government procurement.

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